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Cold Calling

Why Cold Calling Is Still Preferred to Reach B2B Prospects

As long as there are phones, there will be a place for cold calling in the B2B sales process. While we acknowledge that advanced technologies like Caller ID and call blocking software have made it more challenging, the phone is still the...

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POSTS IN Cold Calling

Why Cold Calling Is Still Preferred to Reach B2B Prospects

As long as there are phones, there will be a place for cold calling in the B2B sales process. While we acknowledge that advanced technologies like

The 3 Keys to a Successful Cold Call Campaign

There is nothing that sales people hate to do more than make cold calls. Even the very best salespeople who make this activity a regular and

How to Build Rapport With Your Sales Prospects

Over the years I have developed some concepts that have enabled me to be successful in the sales field as a sales person, sales leader and as an

19 Ways to Get Past the Gatekeeper on a Cold Call

If the process of selling was a basketball game, moving beyond the gatekeeper is akin to the inbound play. The offense can’t move the ball or score

How Strong is Your Message? The Key to a Successful Cold Campaign

If you're in marketing or sales, you've probably sent out thousands of cold emails and made the same amount of cold calls to your prospects. With

Is Cold Calling Dead? Proof That It Is Not, From Our Own Data.

In 2012, the industry average was 4.7 calls to reach a cold prospect. Now it takes 9. Why? I sat down with our sales development team members who

Tips and Tricks for Cold Calling in B2B Marketing and Sales

Nobody really likes cold calling for B2B marketing and lead generation because nobody likes rejection and performing rote, repetitive tasks. While

The Most Common Objections SDRs Hear and How to Overcome Them

Outsourcing vs Building a Sales Team

Deciding that it’s time to grow your company is a big decision. You’ve mastered your sales processes and you’re confident that your product can break

5 Crucial Steps to Consider When Building a Cold Outreach List

As we continue to go over cold outreach campaigns, it's essential to talk about where to start. Knowing that the right message to the wrong person

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