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Cold Calling B2B Marketing

How to Write an Effective B2B Cold Call Script

"To make a great film, you need three things – the script, the script, and the script." - Alfred Hitchcock

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POSTS IN Cold Calling

How to Write an Effective B2B Cold Call Script

"To make a great film, you need three things – the script, the script, and the script." - Alfred Hitchcock
Read More ⟶

Why Cold Calling Is Still Preferred to Reach B2B Prospects

As long as there are phones, there will be a place for cold calling in the B2B sales process. While we acknowledge that caller ID and call blocking
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5 Crucial Steps to Consider When Building a Cold Outreach List

As we continue to go over cold outreach campaigns, it's essential to talk about where to start. Knowing that the right message to the wrong person
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The Most Common Objections SDRs Hear and How to Overcome Them

Let’s be honest: you won’t find a person in the world who looks forward to making cold calls. They can be uncomfortable and awkward and they often
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19 Ways to Get Past the Gatekeeper on a Cold Call

If the process of selling was a basketball game, moving beyond the gatekeeper is akin to the inbound play. The offense can’t move the ball or score
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3 Keys to Qualifying Leads During a Cold Call.png

How to Qualify Leads During a Cold Call

Relying on a cold call alone to qualify leads can be highly inefficient. Businesses that break down the process of determining fit, generating
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19 Huge Mistakes to Avoid When Writing Cold Calling Scripts

One of the keys to success in appointment setting and sales is having the best cold calling scripts possible.
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How to Build Rapport With Your Sales Prospects

Over the years I have developed some concepts that have enabled me to be successful in the sales field as a sales person, sales leader and as an
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Why Most B2B Appointment-Setting Campaigns Never Work

For most businesses, getting their expert salespeople in front of new business prospects is the secret to fast growth and long-term business success.
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3 Ways to Make Gatekeepers Love You

What I am asked the most about by professional salespeople is cold calling strategies to get past gatekeepers. It is a tricky task that can frustrate
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